Which is the Most Popular Makeup Brand in the UK?

Most Popular Makeup Brand in the UK

Which is the Most Popular Makeup Brand in the UK? LVMH, the world’s largest luxury conglomerate, owns Dior, which is one of the most popular brands in the UK. Its top-selling products include Rouge Dior lipsticks and Diorshow mascara. The only British brand on this list is Charlotte Tilbury, which was founded by Charlotte Tilbury MBE in 2013. With 27 years in the industry, Tilbury has cultivated celebrity connections through her Twitter feed and live stream.


If you’re looking for an affordable and high-quality makeup brand, look no further than Clinique. It’s one of the world’s most popular make-up brands and is expected to reach a valuation of $5 billion by 2021. The brand has long been a household name and has even branched out to develop products aimed at younger consumers. But it’s also a big name in the UK, where cosmetic brands from international companies are much sought-after.

Clinique’s success can be attributed to its unique combination of perfection and new technologies. Its products are created with different skin types in mind and have the added benefit of being free of parabens. Its cosmetics also undergo strict testing procedures to ensure that they are safe for sensitive skin.


If you’ve never heard of Byredo before, the brand is Swedish and launched its first makeup range in 2006. Its founders have always had unconventional ideas for their brands, and they’ve continued this with Byredo makeup. One of its signature scents, Elevator Music, has understated notes that are perfect for women who don’t want to wear perfume. Byredo also offers clothing, eyewear, and sneakers. It also teamed up with cult Stockholm fashion brand Our Legacy to create a limited-edition collection called Byproduct.

Byredo fragrances are made with luxury ingredients, and their packaging is expensive. This brand is not for the budget-conscious, so it’s essential to shop carefully. The ‘Fleur de Byredo’ perfume has a dedicated celebrity following. It opens with citrus notes and dries down to a woody pine aroma. It’s incredibly wearable and has a devoted fan base.

Charlotte Tilbury’s Pinkgasm Light Wand

The Pinkgasm Light Wand is an innovative highlighter and blush combination that gives your skin a flushed glow. It comes in five different shades. You can use it alone or apply it over other products to add a pop of colour to your cheeks. It is so popular that Sephora struggles to keep it in stock.

The unique formula of the highlighter combines silica, lindera extract, and sensorial oil to give your skin a radiant glow. The result is a dewy finish that is highly blendable, quick-drying, and long-lasting.

Kylie Cosmetics

The newest makeup line from Kylie Jenner is Kylie Cosmetics. The most popular cosmetics company in the UK has been making waves in the world of makeup. Its high-quality, affordable makeup has sparked a fad amongst British women. It is so popular that the brand’s website restocks its products every week!

Since Kylie Cosmetics’ launch in 2015, the brand has been experiencing incredible growth. It has expanded internationally, with shipping services to over 200 countries. It is also readily available in UK drugstores. The brand began with lip kits, which featured lipstick and a corresponding lip liner. These lip kits were a huge hit, selling out in ten minutes.

Anastasia Beverly Hills

Since it launched its first eyebrow collection in 2000, Anastasia Beverly Hills has grown to become a global beauty force. Its innovative formulas and chic packaging have earned the brand a cult following. Since then, the brand has expanded its offering into other areas of make-up. Currently, Anastasia Beverly Hills products are available in stores, online and through third-party sellers.

The popular makeup brand has over 25 million followers on social media. The company has recently expanded into colour cosmetics. It now sells its products in more than 25 countries worldwide and boasts a celebrity following. Stars like Amal Clooney and Naomi Campbell have endorsed the brand. Other famous fans include Kim Kardashian and Oprah.


Clarins is a luxury French cosmetics brand that makes skincare and makeup. Its products are sold in high-end department stores all over the world. Its philosophy revolves around natural ingredients that work to restore and protect the skin. The company prides itself on maintaining a close relationship with its customers. It also offers high-quality products that are made from the finest ingredients. Some of their most popular products include the One Step Gentle Exfoliating Cleanser and Total Eye Lift.

Clarins was founded in 1954 by masseur Jacques Courtin. The company began by making facial and body oils. The products were supposed to firm up skin, and Courtin began selling them from a salon in Paris. The brand grew rapidly, and the product line expanded internationally. After Courtin’s death in 2007, his sons Christian and Olivier Courtin took over the business. The Clarins family has a good track record when it comes to social responsibility, and the company has committed to avoiding animal testing.

Author Bio

Jesse Pinkman is a research-based content writer, who works for Cognizantt, a globally recognised wordpress development agency uk and Research Prospect, a Tjenester til at skrive afhandlinger og essays. Jesse Pinkman holds a PhD degree in mass communication. He loves to express his views on a range of issues including education, technology, and more.